LiveLOOK Social Browsing adds powerful Social Commerce tools to your website, allowing a consumer to visually consult with a friend before making a final purchase decision. By providing a tool that enables your online shoppers to instantly and easily create a shared browsing experience, you increase the likelihood of purchase satisfaction while drawing new visitors to your site.
How does it work?
An online visitor can ask a friend for help choosing a product on your site by inviting the friend to connect via Facebook, Instant Messaging or email. When the friend receives the invitation and clicks on the tiny URL, he or she is instantly connected and presented a simple, intuitive toolbar to co-navigate your site in order to offer valuable input to the decision at hand, making social commerce a reality.
Social Browsing can easily be added to your site with the addition of a small amount of Java or html script. Soon, the orange arrows will signal to your online visitors that your site is "Social Browsing-Enabled". Give it a try now!
Good question. Ground-breaking co browsing (aka screen sharing) functionality between two consumers increases the amount of time shoppers spend on your site, drives additional, highly engaged traffic to your site, and increases purchase satisfaction. Online visitors reward retailers who provide them tools to make shopping and decision-making easy with their purchases, loyalty and praise.
At the conclusion of every co-shopping session, a visitor is given the option to post an update to Facebook about their co-shopping experience on your site, with a link inviting their network to try out your social browsing feature. You're giving a customer with an above-average likelihood of being satisfied and enthusiastic about the purchase he or she just made the option to immediately share that positive impression with friends and family.
By attracting new customers to your company's website, building your brand's reputation for innovation and enabling customers to interact with one another within your shopping environment, LiveLOOK's Social Browsing technology changes the online shopping experience from an isolated, individual encounter to a fun, engaging time spent with a friend, more closely replicating real life. Since studies show that people who shop together in a physical store buy more than those who shop alone, companies can expect to see an increase in average order size and conversion rate.
All social browsing sessions are conducted on secure, encrypted channels. If the online visitor navigates away from your site or opens another application on the desktop, the friend will see an image placeholder indicating that the content has been masked for privacy. If the online visitor navigates to a page containing personal information such as a credit card number, you have the option to apply security masking to either the entire page or just specific fields within the page to protect your customer's secure data and meet FTC requirements.